Let’s win
this together

What We Did

CAMPAIGN CONCEPT & DEVELOPMENT / CAMPAIGN VISUAL IDENTITY / ART DIRECTION / ILLUSTRATION

Overview

We had the oppurtunity to create a visual campaign to help support the effort of raising awarness of how to best prepare for Covid-19. This campaign was targeted to the latin demographic in underserved communities.

A large outdoor billboard with an orange background displays COVID-19 safety messages in Spanish. The text reads "LET'S WIN THIS TOGETHER." It emphasizes wearing masks, maintaining distance, and washing hands. The billboard includes visuals of people wearing masks and washing hands. The website ListosCalifornia.org is mentioned for more information.
A series of colorful cards and posters promoting COVID-19 safety measures, featuring slogans like "Let's Win This Together" and images of mask-wearing, social distancing, and handwashing. Includes both English and Spanish text.
Outdoor signboard displaying a COVID-19 and natural disaster preparedness campaign, featuring icons and Spanish text. Positioned by the roadside, with a modern building and parked cars in the background.
A woman wearing a "Listos" face mask sits outdoors under a tree in a news article from the Los Angeles Times. The headline reads, "Before disasters hit California, these workers get the word out in many languages." The article discusses emergency preparedness efforts by multilingual workers.
COVID-19 safety mural with text 'Let's Win This Together' and images promoting mask-wearing, social distancing, and handwashing.